Location
San Diego, CA
About the Organization
Project Concern International (PCI) is a San Diego-based non-profit organization that has established The New Americans Male Reproductive Health Project to address the shortage of culturally-sensitive reproductive health education among East African immigrant youth ages 14-19.
Goal of the Project
The goal of the project is to improve the sexual and reproductive health behavior of East African immigrant youth.
Approach of the Project
The program uses a three-pronged approach to: 1) improve knowledge, attitudes, and skills regarding sexuality and reproductive health; 2) increase self-efficacy; and 3) increase access to quality reproductive health services. This strategy will be used to achieve the program’s objectives of delaying initiation of sexual activity within the target population, and to increase the use of contraceptives among youth who have already initiated sexual activity. The program integrates educational sessions with planned activities, trips, and recreation to keep youth motivated and involved in healthy activities. PCI utilizes the Health Behavior Change Theory as a basis for its approach.